1Indian Institute of Information Technology Allahabad, Allahabad, Uttar Pradesh, India
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India’s organic food industry is assured of significant growth, driven by the rich agricultural heritage and increasing consumer demand for healthier and sustainable food options. This provides a comprehensive analysis of the Indian organic food sector, focusing on its financial potential to penetrate global markets. The research examines key factors such as sustainability benefits and market dynamics shaping the industry’s trajectory. It offers recommendations for stakeholders aiming to harness India’s full potential to reach the global organic food market. Through strategic investments and initiatives, India can position itself as a leader in organic products, contributing to both economic growth and sustainable agricultural practices. The Indian organic food industry has emerged as a significant player in the global market, fuelled by growing consumer awareness and preferences for healthier and sustainable food options. This article gives a comprehensive analysis of the financial potential of the Indian organic food industry to penetrate and thrive in global markets. The findings of this study provide valuable insights, offering a roadmap for harnessing the financial potential of the Indian organic food industry to achieve sustainable growth and global competitiveness.
Consumer behaviour, health, organic food, organic food products, sustainable
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